Autumn Sharp, MFA
Creative, analytical communications professional + strategist 10+ years' experience delivering inclusive, user-centered content across enterprise digital interfaces. Recognized for bringing empathy and clarity to innovating high-impact, person-first content and digital experiences that improve lives and drive organizational goals. Experienced in both corporate and nonprofit sectors, with a strong commitment to human-centered storytelling.
EDUCATION
MFA Creative Writing
Pacific University
Forest Grove, OR
MSc Ethnobotany
University of Kent
Canterbury, UK
BA English
Portland State University
Portland, OR
SKILLS
Expert Writing & Editing
Strategic Communications
Web Content Strategy
User Experience (UX)
SEO Content Optimization
Content Management
Brand, Voice, Messaging
WCAG/ADA Guidelines
Google Analytics (GA4)
GDPR
Employee Benefits
Internal Communications
External Communications
Cross-cultural Communications
Vendor Management
Project Management
Cross-Functional Collaboration
TECHNOLOGY
Webflow CMS
WordPress CMS
Squarespace CMS
HTML
CSS
Semrush
Figma
Jira
ZoHo CRM
Adobe Acrobat Pro
Klaviyo
Campaign Monitor
Google Workspace
LANGUAGES
English | Fluent
Spanish | Intermediate
INTERESTS
Traveling
Building Websites
Urban Hiking
Community Gardening
Botany
Civic Engagement
Local Arts
Portland Dining
EXPERIENCE
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AMERICAN EQUITY | REMOTE | 2024 - PRESENT
Create content strategies, direct information hierarchy, content types, voice, and tone to ensure content is aligned to established audience and business objectives. Research insights, legal and compliance requirements, and accessibility best practices to achieve digital benchmarks.
• Strongly advocated for users and was approved to include two new web pages, a Beneficiary page and a Community Involvement page, in the new sites to improve customer experience and interaction with business.
• Conducted a comprehensive competitor audit and created wire-frames representing the digital content strategy for all new site pages based on rigorous analysis, data mining, accessibility, and UX best practices.
• Leveraged Miro to create an organized, detailed single-source-of-truth for collaborating with UX teams, maximizing creative input and reducing time-to-completion of two enterprise websites.
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ALLIANT INSURANCE SERVICES, INC | REMOTE | 2021 - PRESENT
Lead content strategist and writer on Alliant’s custom communications team delivering award-winning Employee Benefits communications. Owned end-to-end digital content strategy including UX writing, IA, accessibility standards, and SEO across the portfolio of custom web clients including Pixar, Snowflake, Affirm, Radiology Partners, Proofpoint, ServiceNow, and more.
• Earned the Alliant Spotlight Award for being a "critical driver" of success with Leave of Absence guides, partnering with stakeholder, legal, and compliance teams to distill complex policy into simple, engaging and actionable copy.
Produced Affirm's first, global 150+ page Employee Benefits website, partnering with designers, developers, agents, HR directors, legal and compliance teams, achieving 95,995 page views and 11,591 new users in year one.
Pioneered the team's first Leave of Absence website for Vacasa, leading digital strategy and UX writing, resulting in a simplified, accessible digital resource for employees, agents, and HR directors.
Spearheaded and wrote our team’s first Inclusive Benefits Guide for Lyft featuring benefits designed to support LGBTQ+ employees resulting in an on-brand, employee-focused benefits experience.
Led multiple, complex web projects delivering innovative, engaging person-first digital experiences, keeping up with emerging trends within usability, accessibility, and UX.
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TRANSPORTATION CHOICES COALITION | SEATTLE, WA | 2021 - 2021
Developed strategic communications campaigns and innovative, multichannel digital communications supporting policy advocacy and fundraising. I left this role early to take an opportunity that allowed me to move back to Portland, OR.
Developed person-first content for digital newsletters, email campaigns, internal portals, and social media ensuring high-impact, human-centered digital storytelling, resulting in increased newsletter open rates from 19% to 35% and increased social media following by 20%.
Established and maintained digital content guidelines, standards, tools, and processes, streamlining production and messaging across a variety of digital channels resulting in increased mission impact and donor support.
• Advanced equity-focused digital communications strategy as a leader of the Racial Equity Action Plan (REAP).
• Crafted the narrative theme, visual storyline, and strategic digital multichannel promotions driving record-breaking annual gala revenue.
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TUCSON AUDUBON SOCIETY | TUCSON, AZ | 2019 - 2021
Directed strategic communications including content strategy, digital innovation, editorial planning, and website management for a leading environmental nonprofit.
Owned digital strategy and UX writing across all digital platforms, creating and managing user-centric content for all steps of the digital experience, including headlines, event summaries, alt text, microcopy, buttons, navigation, and error messaging.
Managed the production of digital content for a variety of digital channels and secure portals, created editorial calendars, wrote and optimized content, resulting in newsletter open rates from 22% to 36% in 6 months.
Spearheaded DEI and inclusive communications as the leader of the Inclusion, Diversity, Equity, and Access (IDEA) committee, ensuring all digital communications conformed to DEI best practices and WCAG guidelines.
Established brand voice, tone, and visual design standards boosting social media engagement by 30% across nine unique platforms and increased Instagram followers by 150%.
Directed crisis communications and advised stakeholders on change management communications related to the covid pandemic and racial justice imperatives.
Elevated quality and implemented production processes as Managing Editor of the 32-34 page, glossy, full-color membership magazine with over 12k recipients.
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JEFFERSON COUNTY GOVERNMENT | GOLDEN, CO | 2019 - 2019
I completed a suite of graduate courses in Organizational Leadership at Colorado State University. In connection with the graduate courses, collaborated with an HR team of 26, supporting a staff of 3k.
Developed the framework for a county-supported internship program prioritizing a diverse and inclusive recruitment pipeline.
Produced a pilot "Mindfulness in the Office" digital program as a participant in the team innovating human-centered design solutions to support inclusive county initiatives.
Produced project management documents and tools to support a countywide "Stay Interview" project.
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CHEFSTABLE GROUP | PORTLAND, OR | 2016 - 2017
Led operations and people management, including strategic internal and digital marketing communications for a high-volume, customer-focused operation with average gross annual sales of around $3.5 million. I left this role to be home with my newborn and relocate to Tucson, AZ to be near family.
Partnered with owners in developing, writing, and updating training materials, employee handbooks, and policy manuals increasing performance and morale.
Implemented marketing communications strategy, drove employee engagement initiatives, and applied strong financial acumen resulting in improved P&L and employee satisfaction.
VOLUNTEERING
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MULTNOMAH COUNTY GOVERNMENT HOMELESSNESS RESPONSE SYSTEM | PORTLAND, OR | 2024 - PRESENT
Advise Multnomah County Homelessness Response System elected leaders and members on strategies and approaches to the Homelessness Response Action Plan.
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FRIENDS OF COUCH PARK | PORTLAND, OR | 2023 - PRESENT
Operate a nonprofit to keep our neighborhood park safe and run all communications including building the website and managing social channels.
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METROPOLITAN LEARNING CENTER | PORTLAND, OR | 2023 - PRESENT
I teach Creative Writing electives courses to middle schoolers. Subjects have spanned poetry to creative nonfiction and other genres.
AWARDS
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“Autumn Sharp has been a critical driver of our success with Leave of Absence guides, partnering with internal and client teams to get to the bottom of their policy, and convert it into a user-friendly resource for employees who are likely facing major life changes and events.”
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Recognized for making life in my community better for all.
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2 Platinum + 2 Gold
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2018 winner for a single poem
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$11k scholarship toward a second master’s degree for winning essay