Inclusive Benefits Poster Campaign

Campaign Creator + Content Strategy + Writer

The client wanted to make sure their employees knew about some of the newer, supportive benefits offerings available. This client asked for a campaign with a highly visible and accessible format. I collaborated with the graphic designer to create a series of three posters featuring benefits and resources supporting LGBTQ+ employees, employees interested in neurodiversity resources, and highlighting inclusive family-forming benefits.

I created the campaign, led content strategy, and wrote all the content for the suite of posters highlighting these unique benefits. This poster features several noteworthy benefits and programs supporting neurodiverse employees, and reflects the friendly brand voice and Snowflake’s inclusive values.